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Episode 42: Mastering Modern Sales: Insights from Jordan Stupar

Mastering Modern Sales: Insights from Jordan Stupar


“There’s a couple of different variables. But I think the tricky part is, is just, we don’t believe that we should be shamelessly self promoting our products and services, because we have to, or else no one is gonna do it for us”

-Jordan Stupar

Welcome to a brand new episode of the Cash Flow CFO Podcast. Joining me today is Jordan Stupar. Jordan Stupar’s journey into the world of sales was anything but conventional. Initially dreaming of becoming a rock star, he did pursue his musical passion. However, as he approached adulthood, he realized the need for a more stable financial future. A fateful Craigslist ad led him to a door-to-door sales job, and even though he faced early struggles, that first sale was like “heroin in his veins.” Jordan’s story is a testament to how life can take unexpected turns, leading us down paths we never imagined.

Join us to learn the whole story!

“if you have some reasonable cash flow in your budget or any type of marketing budget at all. Do them, let them marketing, get them phones to ring or get inbound leads in and then use higher end sales professionals to close those opportunities versus, a traditional boiler room or, something of that nature with, cold calling and all of that”

-Jordan Stupar

Sales: The Essential Skill for Entrepreneurs

Money is undeniably essential for any business, and generating revenue relies heavily on effective sales. Jordan emphasizes that every entrepreneur must recognize themselves as a salesperson. Whether you’re selling products, services, or even just ideas, the ability to convey your message convincingly is vital. Entrepreneurs often grapple with the challenge of promoting their offerings without feeling like they’re engaging in shameless self-promotion. The key is to overcome the fear of rejection and embrace self-promotion as a necessary part of business success.

The Power of Processes

Processes are the backbone of any successful business. Jordan emphasizes that having a defined sales process is crucial. It ensures that every team member is on the same page, leading to consistent results. Whether you’re working with a well-established business or starting from scratch, having documented processes for your sales team is vital. This consistency enables better management and accountability within your team.

Tailored Sales Strategies

Not all businesses are the same, and what works for one may not work for another. Jordan emphasizes the importance of adapting sales strategies to fit your specific business needs. Whether it’s developing micro-steps in your sales process or incorporating personalized touches like sending introductory videos to clients before appointments, tailoring your approach can set you apart from the competition.

“when we’re adding team, when we’re doing all of the things that a growing scaling company does, it’s so important to you know, like, one of my favorite books when it comes to that is make them beg to work for you”

-Andrea Jensen

Want to get in touch with Jordan Stupar?