Episode 83: Debt, Identity, and Rebuilding a Business That Feels LIke You; with Alex Pursglove
“You can evolve your business without throwing everything away. You get to keep what still fits and let go of what doesn’t.”
– Alex Pursglove
Welcome back to a new episode of the Cash Flow CFO Podcast! Today’s conversation is with Alex Pursglove. Alex helps women break through limitations, embody their worth, and become fully expressed to elevate in business growth and soulful alignment—all while living with more fulfillment in their daily lives. As a master coach, she has supported hundreds of women worldwide in accelerating in business and most importantly, learning how to accept and love their true selves. She is a speaker and contributor to Authority Magazine, and she has been featured on the SPEAK stage in New York as well as in Brainz Media and Swaay. Alex lives in Austin with her husband Adam and daughter Stella. She is a chai tea latte enthusiast, Brazilian Jiu Jitsu blue belt, and plant medicine advocate.
Join us to learn the whole story!
“I had to walk away from a successful business because it didn’t feel like me anymore.”
– Alex Pursglove
Following Your Heart in Business
In this episode, I talk with Alex Pursglove about how our businesses grow and change as we grow and change. We share stories about how things can feel out of place when we keep doing something that no longer fits who we are. Alex tells us how she had to make some big changes when her business didn’t match her values anymore. She chose to follow her heart, even when it meant losing clients and income.
A Real Talk About Debt
We also talk about money and debt — and how not all debt is bad. Some debt can help you grow if you use it wisely. But there’s also debt that can hurt you if you’re not careful. Alex opens up about the time she took on a lot of debt, not from a place of power, but from stress and fear. She learned a lot from that time and now helps others make smarter choices.
Changing With Life
As women, we often feel pulled in many directions. Kids, family, business — it can be a lot. I share how my life changed when I became a full-time carpool mom, and how our business models need to change with us. We talk about why it’s important to trust yourself and follow your own path, not just copy what others are doing.
Trusting the Journey
This is a deep, honest conversation about listening to your gut, trusting your journey, and building a business that feels true to who you are. I hope it helps you feel more confident in making the changes you need to grow — as a leader, a parent, and a whole person.
“When you feel out of alignment with what you’re doing, your body and energy will let you know.”
– Alex Pursglove
Want to get in touch with Andrea Jenson?
Website: https://thecashflowcfo.com/
Podcast: https://pod.co/the-cash-flow-cfo-podcast
LinkedIn: https://www.linkedin.com/company/the-cash-flow-cfo/
Facebook: https://www.facebook.com/thecashflowcfo/
Instagram: https://www.instagram.com/cashflowcfo/
YouTube: https://www.youtube.com/channel/UC0kQopRCt9TEbgYjmqA4SMQ
Want to get in touch with Alex Pursglove?
Website: alexpursglove.com
LinkedIn: https://www.linkedin.com/in/alex-pursglove-1b97348/